creating guards
A guard is a rule that monitors your product inventory and automatically pauses or resumes your ads based on your configured thresholds.
Guard Components
Every guard consists of three main parts:
Products - What to monitor (which products or collections)
Ad Entities - What to control (which campaigns, ad groups, or ads)
Rules - When to act (pause and resume thresholds)
Creating a Guard
Configure Rules
Set your pause and resume thresholds.
Pause Threshold
Pause ads when inventory drops below this level. Options:
Out of Stock (0) — Pause when any product reaches 0 inventory
Minimum Units — Pause when inventory drops below a specific number (e.g., 5 units)
Days of Cover — Pause when inventory will run out within X days based on recent sales
Resume Threshold
Resume ads when inventory recovers above this level. Options:
Minimum Units — Resume when inventory reaches a specific number
Days of Cover — Resume when inventory will last for X days based on recent sales
Tip: Set your resume threshold higher than your pause threshold to prevent rapid on/off switching.
Choose Automation Mode
Select how the guard should operate:
Monitor Only
Tracks inventory and evaluates rules
Sends email notifications when rules are triggered
Does NOT automatically pause or resume ads
Useful for testing or when you want manual control.
Pause + Resume
Fully automated operation
Automatically pauses ads when pause threshold is met
Automatically resumes ads when resume threshold is met
Sends email notifications for all actions
Takeover Paused Entities (Optional)
If you have ad entities that are already paused (but not by SpendGuard), you'll see a takeover option.
Takeover details
What it means: SpendGuard will take over management of these paused entities
How it works:
SpendGuard will pause entities regardless of their current status
SpendGuard will only resume entities it has paused
If takeover is enabled, SpendGuard will also resume entities that were paused outside of SpendGuard
Note: Takeover is only available when automation mode is set to "Pause + Resume".
Editing a Guard
Deleting a Guard
Warning: Deleting a guard will stop all monitoring and automation for that guard. Ads will remain in their current state (paused or active).
Best Practices
Start with Monitor Mode — Test your rules in monitor mode before enabling automation
Set Appropriate Thresholds — Consider your sales velocity when setting days of cover
Use Collections — For products with similar inventory patterns, use collections to manage them together
Review Activity — Regularly check the activity feed to ensure guards are working as expected
Related Topics
Guard Builder - Create multiple guards at once
Activity Feed - Monitor guard actions
Takeover Behavior - Understand takeover functionality